Great Minds

Graphic Translation

I decided to use the image of a ship as inspiration for a logo. Above are my first few sketches

Graphic Translation Level 1

Graphic Translation Level 2

Graphic Translation Level 3

After talking with Candice I decided on creating a pirate themed rum company. If you look at the first few drawings the ship is more straight on and at an angle, but I was having trouble making it look right, so I decided to turn the ship sideways so it was more simple and recognizable. I added the tears in the sails to make the logo a little more rough. I also added a crashing wave at the bottom for the same reason.

Candice and I looked up different pirate sayings and came up with "Admiral of the Black."

According to pirate glossary it is a title given to the leader of the Brethren of the Coast.

Who were a loose coalition of pirates and buccaneers in 17th & 18th century in the Caribbean.  

Type Specimen Sheet

Font Palette Sheet

A few brainstorming ideas of lockups and typefaces

More options

Different color applications

Rum Label: I added the lock up and more type/symbols to an old paper texture I found online. 

FINAL BOTTLE I made in photoshop.  

Conceptual Image

"Mind Maps" I made for gun violence in Chicago and social media: false sense of connection

Sketches of potential posters for this assignment

        After talking with Candice and Rafa, we decided to focus on Social Media Addiction. Above are a 

        few ideas of how to convey that in an image. Rafa brought up the idea of doing an Andy Warhol 

        inspired piece of a bunch of people taking selfies. 

              Above are some more sketches that Candice, Rafa, and I made. After talking with Candice we decided

              that it would be more powerful to have the same person taking a selfie, but from different angles. 

                              Above are a few different things I used to build the final piece. 

                              A Warhol image, a youtube tutorial, and a bunch of images from some random girl's instagram. 

                              I searched #selfie and found her profile. She had 40+ photos just of herself. It's all photo of her.

Mid process in photoshop

The texture I added to the image

I then added a blue bar, the URL in the facebook font, and then the login info

        I felt like there needed to be a white space in between the images and the blue bar so I added it below

FINAL

Design Problem 7: Layers

Shapes

I cut some shapes out of black construction paper, scanned
them into the computer, and opened them in photoshop.

Sequence

I added different colors and effects to the shapes. Above is a sequence created 

from the different layers. 

Final

The finished product

Design Problem 6: Border Play - Transparency Part B

Logo Variation 1

Logo Variation 2

Logo Variations

Logo Trace 1

Logo Trace 2

Logos created from tracing out the icon and combining it with the gill sans regular/light in all caps.

Fonts

Font Palette Sheet

Type

Type specimen sheet used to explore different font options for Argan Moroccan Oil (a luxury hair product that I created from the A icon below for this assignment). 

Design Problem 6: Border Play - Framing Part A

Borders

Above is a simple icon with border variations. The borders are meant to call attention to the icon in some and become the more dominant form in others. 

Design Problem 5: Patterning

Pattern 1

Pattern 1 b+w

Pattern 2

Pattern 2 b+w

Pattern 3

Pattern 3 b+w

Pattern 4

Pattern 4 b+w

Pattern 5

Pattern 5 b+w

These are some different patterns that I created using adobe illustrator.